rebound effect

The pattern by which resource users tend to compensate for improved efficiency by shifting behaviour towards greater consumption, which undermines apparent gains. For example, an increased fuel saving of motor vehicle tends to be compensated by spending more money on other resources or by driving more.

The pattern by which resource users tend to compensate for improved efficiency by shifting behavior towards greater consumption, which undermines apparent gains. For example, an increased fuel saving of motor vehicle tends to be compensated by spending more money on other resources or by driving more.